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Marketing Communications Hacks for Small Businesses

You have a lot on your plate. You’ve got 5 projects that must run right, staffing problems to stay on top of, and then you must make sure your invoices get paid and meet payroll. It is easy to push marketing to the back burner so you can get everything else done. But those 5

By |2020-04-04T11:57:35-04:00November 26th, 2018|Categories: eZine, Regular Article|0 Comments

CaptureTube

This is the second installment of a two-part article about the uses and benefits of video white papers.  Part 1 appeared as the featured article of the fall issue, published in August of 2018. “We aggressively chase RFPs… We’ve gotta get better at early engagement,” according to a president of a $20B federal contracting firm.

By |2020-04-06T05:48:06-04:00November 26th, 2018|Categories: eZine, Regular Article|0 Comments

To Team or Not to Team: That’s the Question for Small Businesses in GovCon

For small businesses looking to compete for Federal contracts, one question that always comes up is whether or not to partner with other firms to pursue an opportunity. Some reactions to partnering include the following: "We have to give up half of the revenue (or more!) if we partner with another firm." "We don't know

By |2020-04-04T11:57:45-04:00November 26th, 2018|Categories: eZine, Regular Article|0 Comments

7 Steps for Successful Capture

The Capture process is more than identifying a customer’s requirements and objectives in a Request for Proposal (RFP).  Here are seven steps to help you develop your capture process. 1. Know the Customer Ideally, your capture process starts prior to the release of the RFP. It should begin with understanding the customer’s needs, wants, likes/dislikes, and

By |2020-04-04T11:57:59-04:00November 26th, 2018|Categories: eZine, Regular Article|0 Comments

10 Steps to Creating High-scoring Proposals: A modern perspective on proposal development and what really matters

I recently had the privilege of sitting down with Stacey Coolican, CEO of Coolican Consulting, to talk about the topics Bob Lohfeld and I wrote about in our book, 10 steps to creating high-scoring proposals. As a former Senior Contracting Officer with an unlimited warrant and over 20 years’ DoD experience including supporting Acquisition Category I (ACAT I) major weapons system programs, Stacey offers tremendous practical experience with accompanying insights that add another perspective to the suggestions Bob and I share in the book (excerpts below).

By , |2020-04-04T12:09:19-04:00August 5th, 2018|Categories: eZine, Regular Article|Tags: , |0 Comments

NCA Celebration of Women in the Industry

Our industry, the world of bid, proposal, and capture management, contains some of the best and brightest minds as men and women alike have chosen this profession as their calling. In June, the women (and a few gentlemen) of APMP-NCA came together to celebrate the accomplishments in our careers and to enjoy a night of

By |2020-04-04T12:09:43-04:00August 5th, 2018|Categories: eZine, Regular Article|Tags: |0 Comments

Innovations: The Key to Progress

Innovations in our society are rapid and are often a source of disruptions. But to compete and win requires advantages over your competitors--to be faster, cheaper, and more accurate. These superior positions necessitate innovations to give you that leading edge, the winning position. On the other hand, continually doing tasks the same way year after

By |2020-04-04T12:10:06-04:00August 5th, 2018|Categories: eZine, Regular Article|0 Comments

APMP Foundation Level Certification Training Day

APMP Foundation Level Certification Training Day at the 2018 Mid-Atlantic Conference Wednesday, October 10, 2018 from 7:30 AM to 5:00 PM The Westin Tysons Corner, 7801 Leesburg Pike, Falls Church, VA 22043 Develop your career by taking the APMP Foundation Level Certification training at the 2018 Mid-Atlantic Conference (MAC)! APMP offers the only professional certification

By , |2020-04-04T12:11:33-04:00August 5th, 2018|Categories: eZine, Regular Article|0 Comments
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